Services
I'm passionate about supporting businesses to reach their full potential and know that marketing plays a huge part in helping companies grow and develop. I offer a range of services designed for both small business owners and larger marketing teams who are looking to outsource elements of their marketing mix.
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Although I have detailed my service offering below, I'd love to have an initial chat (ideally with a coffee in hand!), so I can custom build the perfect package for you and your business.
Marketing Strategy
This is the starting block for all successful marketing activity. I'll take the time to get to know your business before building out an actionable plan that is tailored to your needs.
I see myself as an extension of your team from day one, so I always recommend starting with an initial exploratory workshop to ensure we are able to identify your needs and develop the most effective strategies to target your audience.
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I work with my clients in a number of ways, either delivering the plan we've developed together, or handing it over to the in-house team to put into place.
Campaign & Comms
Management
Having delivered campaigns for a number of household brands, I'm passionate about creating campaigns that resonate with the audience and provide tangible results for my clients. Every campaign has to start with a clear objective and is then built out with the customer in mind. I will always design the content plan so it's completely tailored to you, however it could include:
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Printed brochures, leaflets or direct mail
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Sales toolkits
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Digital collateral & assets
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Webinars
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A content schedule
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Research & insights
Website & eCommerce
With more than 60 million eCommerce users in the UK alone and over 30% off all retail sales taking place online, I know how important it is to have a website that both communicates your brand message and supports your business objectives. Whether you're looking to grow online sales, setup an eCommerce website or enhance the performance of your existing site, I'm here to support and advise. Services include:
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Web & SEO audits & recommendations
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UX & Conversion rate optimisation (CRO)
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Reporting & analytics (GA)
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Website builds
Digital Marketing
Digital marketing is a specialism in itself, so don't trust anyone who tells you they can do it all! Although I understand the basics of the wider digital marketing mix, I specifically support clients with the following:
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Social media strategy & management
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Social media advertising (e.g. Facebook)
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Search engine optimisation (SEO)
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Setting up Google My Business
Email Marketing
​Email marketing is a seriously powerful channel when used correctly. Effective email marketing relies on two principles - good quality data and a customer-centric approach to contacting your database. During my time within the marketing industry, a lot has changed within the world of email, however it remains one of the most effective marketing channels. Support services include:
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Email strategy & templates
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Marketing automation
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CRM rollout project management
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Mailchimp & Klaviyo setup & management
Event Management
Whether you want to host an intimate roundtable event or organise a trade show attended by over 500 customers, I have a broad range of experience working within the events sector, having activated events at some of the most well-known stadia and event venues within the UK.
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I'll take your brief and present an event proposal and budget to meet your objectives.